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This website cupids-bridal.com.au had the following in the web site, "Come into Cupids and discover our extensive range of Australian and International bridal gowns." We viewed that the website stated " If you cant find a gown from our extensive range we provide a couture service to suit your personality and budget." It also said " Cupids Bridal has been assisting brides for over two decades. Our attention and dedication to detail ensure that our brides look and feel exquisite on their special day. We are committed to quality, service and reliability. Mt Lawley, WA 6050." The header had bridal wear perth as the highest ranking search term. It is followed by weddings perth, wedding gowns perth, and bridalwear perth which isn't as ranked as highly as bridal wear perth. The next words they used was wedding supplies. weddings was included but could not be understood by search crawlers.